Tuesday, September 30, 2008

The Most Wonderful Time of the Year

This is an odd time of year in the travel business. For the most part, things have really slowed down. Everybody has taken their summer vacation, and we’re all back at work and back at school. Then comes October, bringing the new brochures, itineraries, and offerings from all the operators.

October and November is booking season! This is when the best deals are out there, and availability is open. If you have any plans for next year, this is the time to get on the ball!

Here is a list of what you should be booking now:

· Thanksgiving and Christmas Air Travel
· New Year’s Travel
· Football (and Bowl Games) Travel
· Alaska Cruises & Cruisetours for Summer 2009 (especially groups!)
· Europe Cruises, Cruisetours, and Tours for Spring, Summer and Fall 2009 (especially groups!)
· Winter Holiday Travel
· Winter and Spring Ski Trips
· President’s Day Getaway (this is really important if you live in the Northeast!)
· Romantic Valentine’s Getaways
· Spring Break
· Memorial Day
· Wedding Travel (and destination weddings)
· Honeymoons

If you’re an ITA, these are the items to talk to your customers about, and promote right now. For group promotions, call and book your space to start marketing immediately.

So, during this period of cooling evenings and busy schedules, carve out a few moments to go over your calendar and make your plans. It might feel like it’s a year away, but time flies when you’re busy! You’ll be glad you booked in advance.


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